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RE: ‘Real Lives’ – Real Waste of Money?

I’m sorry ‘Real Lifer’ you have been very badly misinformed about the funding - so far the Real Life campaign has cost £30,000. This is a tiny amount when you consider it is being invested to support the £600 million investment in Wythenshawe, it is only 0.05% of the overall investment and has been funded through a partnership made up of Manchester City Council, Wythenshawe Forum Trust, Parkway Green Housing Trust, St Modwen and Marketing Manchester. Even though there has been lots of change and investment in Wythenshawe many people have an outdated picture of what Wythenshawe is like. If we don’t address this in the long-term it will undermine the success of the regeneration activity and the potential for future investment. If a place has a bad image it not only affects investment it affects the people who live here and the people of Wythenshawe deserve to have an image they can truly believe in.

The campaign has already generated positive press worth thousands of pounds for the area. The exhibition at the Forum is just the start of what we hope will be a long-term campaign which will become more visible over the coming months and years and will be about challenging the stereotypes people have about our area and share the pride and community spirit we have here.

The exhibition is on at the Forum throughout November - it is open to the public and there are feedback forms at the forum and online at realliveswythenshawe.com. If you have any other particular comments, please contact Mark Rainey at the Wythenshawe Regeneration Team on 0161 499 7778 who would be happy to discuss in more detail and/or meet.

Posted:
Friday, 07 November 2008 10:21
Author:
Jane Dudley
 
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